Your AI team

Meet the specialists working from the same brief.

Choose the team depth your work needs. Each specialist has a clear responsibility and hands work to the next person.

  1. 01
    A clear roster

    Strategy, content, visual, social, channel, performance, paid-social and retention roles are designed to collaborate.

  2. 02
    Useful detail

    Open the role that owns the question, review its deliverable and see the context it uses.

  3. 03
    Shared context

    Every specialist works from your registered brand, products, audience and operating guidelines.

MEET YOUR FUTURE COLLEAGUES

Different strengths. The same goal: your growth.

Eight specialist roles. A shared understanding of your business. Select a colleague to see what they bring to the team.

Marketing StrategistMarketing StrategistStrategy
Content CreatorContent CreatorContent
Visual CreatorVisual CreatorVisual
Social Media StrategistSocial Media StrategistSocial
Performance AnalystPerformance AnalystAnalytics
Channel SpecialistChannel SpecialistInstagram / TikTok
Paid Social StrategistPaid Social StrategistPaid social
CRM & Retention StrategistCRM & Retention StrategistRetention

Content Creator

Turns the strategy into stories, captions and content worth putting your name on.

Their expertise
Social copy · storytelling · calendars
Works with your
Brand voice, product benefits, previous content
Collaborates with
Visual · Channel Specialist · Strategist
Example deliverable
A content pack with captions and a weekly calendar

ONE COMPANY. ONE SHARED MEMORY.

They learn your brand. You get your time back.

Register your brand, products and services once. Your team works from that shared source, instead of starting every conversation from a blank prompt.

Brand voiceProducts & servicesAudiencePast contentPerformance historyCampaign goals

Shared across every team, including Starter. Uses the information you register and the data your connected channels make available.

Brand & product context
Illustrative brand brief

LUMI SKIN

Your Brand BrainTone: warm, clear, confidentProduct: daily hydration serumAudience: simple-skincare enthusiastsGuardrail: no unsupported claims
Marketing StrategistContent CreatorPerformance AnalystShared brand context
HOJA / Your AI team

Start with the team that fits the work now, then extend it as your marketing operation grows.

BEFORE YOU MEET THE TEAM

Good questions. Clear answers.

How is this different from a general AI chat tool?

HOJA organizes the work around specialist employees, shared company context and colleague handoffs. You can see who owns a task and continue the work with the right specialist, instead of rebuilding every prompt yourself.

Do I have to understand marketing or build workflows?

Start with the outcome you want. Your team works from your registered business context. You still review the result and make the decisions that matter for your brand.

How does the team learn about my brand?

Register your brand, product and service information, tone, audience and goals. Specialists use that shared context, along with the connected data available to them. Brand Brain is shared by all three teams.

Can I review work before it is published?

Yes. Review the output, ask for revisions and approve the next action. Publishing, sending and paid execution remain subject to the relevant permissions, approvals and provider connections.

Are video generation and advertising included?

Specialists can help plan visuals, storyboards and advertising strategy. AI video generation and ad execution are paid add-ons; media spend and provider charges are separate. Premium does not silently include those costs.

What happens when my team uses its included credits?

The current plan shows the included credits and task limits. Additional usage follows the unified credit and subscription policies shown in the app. Review the quote before starting billable work.

Can I choose Instagram instead of TikTok?

Standard and Premium include a channel-specialist role. Choose the channel that matters most during team setup; the specialist selection follows the available roster and your subscription.

Will HOJA replace my marketing staff?

HOJA gives your people a specialist execution team for recurring work. Your staff keep the brand judgment, relationships and strategic decisions, with less time spent on repetitive production and handoffs.