CHOOSE THE TEAM YOU WANT TO HIRE

Start with the right people. Grow from there.

A complete team package, with shared brand context at every level. Choose the scope of work your business needs.

Solo founders & early-stage brands

Marketing Starter4 AI specialists

Get your content operation off the ground.

₫1,900,000/ monthunlimited user accounts
Marketing Starter: 4 AI specialists

Strategy, content, visuals and social planning.

Marketing StrategistContent CreatorVisual CreatorSocial Media Strategist
1,500included credits1 GBstorageUnlimitedconcurrent tasks

Adding user accounts never changes the price. Need more storage? Move to a higher plan.

RecommendedFor content and continuous improvement

Growing businesses & small teams

Marketing Standard6 AI specialists

Create consistently. Learn what works.

₫3,810,000/ monthunlimited user accounts
Marketing Standard: 6 AI specialists

Everything in Starter, plus analysis and a channel specialist.

Marketing StrategistContent CreatorVisual CreatorSocial Media StrategistPerformance AnalystChannel Specialist
3,000included credits3 GBstorageUnlimitedconcurrent tasks

Adding user accounts never changes the price. Need more storage? Move to a higher plan.

Marketing teams & advanced operations

Marketing Premium8 AI specialists

Connect content, paid strategy and retention.

₫7,620,000/ monthunlimited user accounts
Marketing Premium: 8 AI specialists

Everything in Standard, plus paid-social and CRM specialists.

Marketing StrategistContent CreatorVisual CreatorSocial Media StrategistPerformance AnalystChannel SpecialistPaid Social StrategistCRM & Retention Strategist
6,100included credits6 GBstorageUnlimitedconcurrent tasks

Adding user accounts never changes the price. Need more storage? Move to a higher plan.

Shared Brand Brain · approval controls · specialist handoffs

Compare team capabilities
AI specialist count is the team size, not the number of billed human accounts.
Team capabilityMarketing StarterMarketing StandardMarketing Premium
Marketing Strategist
Content Creator
Visual Creator
Social Media Strategist
Performance Analyst—
Channel Specialist—
Paid Social Strategist——
CRM & Retention Strategist——

Credits are one balance for AI generation. 1 credit = ₫500; each call is charged from the actual model cost, rounded up to 0.01 credit, and the expected credits are shown before you generate.

Prices exclude VAT (8% through 31 Dec 2026). AI video generation, ad execution and provider spend are separate. Included credits and task limits follow your subscription; the current quote is confirmed before purchase.

Need a custom team or organization-wide rollout?Talk about Enterprise

HOJA / Pricing

Choose your team and billing preference with a clear view of the work you want to support.

BEFORE YOU MEET THE TEAM

Good questions. Clear answers.

How is this different from a general AI chat tool?

HOJA organizes the work around specialist employees, shared company context and colleague handoffs. You can see who owns a task and continue the work with the right specialist, instead of rebuilding every prompt yourself.

Do I have to understand marketing or build workflows?

Start with the outcome you want. Your team works from your registered business context. You still review the result and make the decisions that matter for your brand.

How does the team learn about my brand?

Register your brand, product and service information, tone, audience and goals. Specialists use that shared context, along with the connected data available to them. Brand Brain is shared by all three teams.

Can I review work before it is published?

Yes. Review the output, ask for revisions and approve the next action. Publishing, sending and paid execution remain subject to the relevant permissions, approvals and provider connections.

Are video generation and advertising included?

Specialists can help plan visuals, storyboards and advertising strategy. AI video generation and ad execution are paid add-ons; media spend and provider charges are separate. Premium does not silently include those costs.

What happens when my team uses its included credits?

The current plan shows the included credits and task limits. Additional usage follows the unified credit and subscription policies shown in the app. Review the quote before starting billable work.

Can I choose Instagram instead of TikTok?

Standard and Premium include a channel-specialist role. Choose the channel that matters most during team setup; the specialist selection follows the available roster and your subscription.

Will HOJA replace my marketing staff?

HOJA gives your people a specialist execution team for recurring work. Your staff keep the brand judgment, relationships and strategic decisions, with less time spent on repetitive production and handoffs.